Job Description

Bastion is a dynamic, growing force in modern marketing—built to position brands and businesses for lasting strength. As part of our integrated, full-service platform, Bastion Communications is a powerful PR and Social division delivering best-in-class strategies that drive trust, brand loyalty, and measurable growth. We craft content with purpose, shape narratives that resonate, and lead with media relations, corporate communications, and crisis management rooted in credibility and connection. From reputation to results, we build powerful relationships that fuel transformative campaigns in today’s dynamic media landscape.

Position Overview

Bastion is seeking a visionary, results-driven Managing Director to lead our PR and Social division, headquartered in Southern California. This senior executive will set the strategic direction, spearhead growth initiatives, and evolve our offering—including integration of cutting-edge technologies like AI—to ensure we remain at the forefront of modern communications. The Managing Director will champion operational excellence, drive business development, and deliver innovative, high-impact solutions in partnership with internal teams and senior-level clients. This is a rare opportunity to shape the future of PR and Social at one of the industry’s most dynamic and full-service independent agencies.

Key Areas of Responsibility

Strategic Leadership

• Sets the vision and direction for the PR and Social division, aligning business objectives with Company goals.
• Drive the development of modern, integrated communications strategies across earned media, social platforms, influencer ecosystems, and crisis / reputation management.
• Champion innovation, including the integration of AI, measurement tools, and emerging platforms.

Client Service & Growth

• Oversee client engagements to ensure strategic alignment, retention, and overall satisfaction.
• Identify and pursue opportunities to grow existing accounts and expand Bastion’s reputation in the marketplace.
• Identify emerging market opportunities and drive growth through client acquisition and relationship management.
• Lead day-to-day operations, including resource planning, team capacity management, workflow efficiency, and process optimization.
• Own full P&L for the division including budget creation, forecasting, performance tracking against KPIs, and financial reporting.
• Establish and maintain quality standards to ensure consistently excellent client deliverables.
• Build and lead a high-performing, collaborative team across PR and social disciplines.
• Foster a culture of innovation, inclusion, accountability, and creative excellence.
• Mentor and grow emerging leaders within the division.

Qualifications

• Minimum 12+ years professional experience as Public Relations and Social Media leader with a proven track record of successfully managing and scaling high-impact accounts.
• Deep, cross-functional expertise in media relations, corporate communications, crisis and reputation management, and public affairs—combined with advanced knowledge of social platforms, influencer partnerships, and content creator ecosystems—to drive impactful, integrated communications strategies.
• Proven ability to lead a team in the development of comprehensive PR strategies and original content.
• Exceptional communicator—both written and verbal—with the confidence and clarity to influence at all levels.
• Proven track record as a growth driver for both organic and net new business opportunities
• Strong business acumen, with expertise in strategic resource allocation, project execution, fiscal management and complex problem-solving.
• Demonstrated ability to drive results with efficiency, speed, and cost-effectiveness.
• Highly organized, relentlessly results-oriented.

Starting at $170,000 / yr

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